Economics 3220 Chapter Notes - Chapter 3: Aggregate Demand, Aggregate Supply, Demand Curve

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9 Feb 2013
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Competitive market model uses market or aggregate demand curve and market or aggregate supply curve. The demand curve is a relationship between quantity demanded and market price. The price reflects what an individual is willing to pay (wtp) for consuming each unit of the good. Usually, individuals are willing to pay high price for the first few units but lower price for additional units- marginal wtp falls. Because with limited budget, opportunity cost of more units increases. So, individuals are not willing to pay as much for additional units as for the first unit. This falling mwtp give the downward sloping demand curve. So, the demand curve is also known as the marginal willingness to pay (mwtp) curve. It is also known as the marginal benefit (mb) curve as each point on the demand curve reflects the monetary value of benefits of consumption from additional units. Example: demand curve q=10-2p. inverse is p=5-0. 5q, find y int by setting q=0.

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