ECON 2310 Chapter Notes - Chapter 19: Bertrand Competition
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Because each firm is concerned with only its own profit and not it"s rivals, it may be tempted to lower price to expand sales. If both firms do this, the resulting competition lowers sales. Game theory looks for price & quantities choices at which each firm is doing as well as it can given the prices charged or quantities produced by rivals. In nash equilibrium, each firm is choosing a best response to the actions of its rivals. 19. 2 the bertrand model: price competition with homogeneous products. Bertrand model of oligopoly: if both firms charge the same price, each firm will sell to half of the market at that price. In bertrand model, temptation to undercut is so tempting that prices are driven all the way down to mc. In many settings, a firm can only sell a limited quantity at any point in time. May have limited inventory or face constraints.