FRHD 2060 Chapter Notes - Chapter 10: Ageism, Labeling Theory, Stereotype

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Decline in cognitive processing resources might impact the social judgment process: research suggests that we make initial snap judgments and later correct or adjust them based on more reflective thinking. Thus, age-related changes in processing capacity might make older adults more vulnerable to social judgment biases. When forming an initial impression: older adults also use less detailed information due to deficiencies in memory capacity. Older adults also weigh negative information more heavily in their social judgments than young adults do o. In particular, older adults are more willing to change their initial impression from positive to negative: but are less willing to change an initial from negative to positive even in light of new positive information. When we are faced with new situations we draw on our previous experiences stored in memory. Social knowledge structures must be available to guide behavior. Social information must also be accessible to guide behavior. Negative stereotypes of aging are pervasive in our culture.

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