MUSC 2150 Chapter Notes - Chapter 4: Sauna, Artists And Repertoire, Mashed Potato
12 Nov 2015
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Week 4 the demise of rock and the promise of soul. Rock and roll demonstrated convincingly that youth culture provided a significant and profitable market. Splitting up the market: teenyboppers and their older siblings. Rise of rock selling meant that there were 2 distinct markets: one focused on the new generation of teenagers, the other directed at former rock and rollers. The adults in the room: brill building and aldon publishing. Return of pre-rock and roll practices in teen pop music are seen in the brill building music in the early 1960s. Brill building is also a stylistic label and refers to a set of business practices (like tin pan. Run by al nevins and don kirschner. No unpredictable or rebellious singers and the lyrics didn"t offend middle-class sensibilities. Rise of pat boone and elvis established two types of teen idols: the good boy a clean cut and respectable young man, a bad boy a tough, sex obsessed hoodlum.
