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Chapter 13

Chapter 13- March 10th.docx

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PSYC 2310

Chapter 13- Altruism and Prosocial Behaviour March 10 2014 How do personal factors influence helping? - Three factors that explain why people help those in need: • Evolutionary factors • Personality • Religion - Cueing people with religious words can increase prosocial behaviour How do situational factors influence helping? - Several different situational factors that influence helping - Arousal/cost-reward model • Describes helping as the costs and benefits of providing that help - The impact of mood, modeling, and environmental factors on prosocial behaviour - The large number of people who watched Kitty Genovese’s attack partially explains why she didn’t receive help Does pure altruism exist? - Two competing views on whether altruism exists • Empathy-altruism model o Describes helping as motivated, at least at times, by true feelings of empathy for a person in need • Egoistic model o Describes helping as emerging from individual’s own selfish motives - Interpersonal attraction motives drive volunteerism with HIV patients for heterosexual people, and empathy based motives drive such volunteerism for homosexual people Who gets help when they are in need? - Factors that impact whether people get help when they’re in need: • Person factors (such as gender, age, attractiveness, personality) • Social norms (such as reciprocity, social responsibility) • Relationship factors (such as similarity and friendship) - Women are more likely to get help than men are How does culture influence helping? - Culture impacts prosocial behaviour, including: • Frequency of helping • Motivations for helping • Factors that increase helping - People in India are as willing to donate bone marrow to a stranger as to a family member, but people in the US are much more willing to donate to a family member than to a stranger Altruism- helping without expectation of person gain Arousal/cost-reward model-
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