PSYC 2360 Chapter Notes - Chapter 6: Simple Random Sample, Unstructured Interview, Stratified Sampling

• School: University of Guelph
• Department: Psychology
• Course: PSYC 2360
• Professor: Gloriagonzalez-morales

Document Summary

Descriptive research does not provide direct methods for testing researching hypothesis by itself. Surveys are frequently used not only as descriptive data but also as the measured variables in correlational and experimental tests of research hypotheses. Survey: a series of self-report measures administered either through an interview or a written questionnaire. Surveys are the most widely used method to collect descriptive information about a group of people. The goal of surveys, as well as descriptive research, is to create a (cid:498)snapshot(cid:499) Surveys are usually administered in this way. Questions are read to the respondent in person or over the phone. Allow the researcher to assess whether or not the respondent can be trusted. Motivate the respondent to continue with the interview. Very expensive to conduct face to face interviews. In a telephone interview, all interviewers are in the same room, the phone numbers are generated automatically, and the questions are read from the computer terminals in front of the researchers.