PSYC 3350 Chapter Notes - Chapter 1: Cognitive Revolution, Motivation, Wilhelm Wundt

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People from all cultures share the same constraints and affordances of the universal human brain. The term culture in this book can mean two different things: the term can be used to indicate a particular kind of information. Specifically, you can use culture to mean any kind of information that is acquired from other members of one"s specific through social learning that is capable of affecting an individuals behavior. Culture is any kind of idea, belief, technology, habit or practice that is acquired through learning from others: the term can be used to indicate a particular group of individuals. Cultures are people who exist within some kind of shared context. People within a given culture are exposed to many of the same cultural ideas: they might attend the same cultural institutions, engage in similar practices and see the same advertisements.

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