SOAN 2120 Chapter 5: SOAN 2120 Chapter 5
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Conceptualization, operationalization, measurement conceptions are technical terms for mental images [i. e. people who call minorities and homosexuals ugly names are prejudice everyone has a diff. perception of what prejudice is] Concepts are constructs derived from mutual agreement from mental images. The process through which we specify what we will mean when we use particular terms. Produces a specific agreed-upon meaning for a concept. If several different indicators all represent the same concept then all of them will behave the same way that the concept would behave if it were real and could be observed. Creating a specific definition for any concepts used in the research. Development of specific research procedures that will result in empirical observations representing those concepts in the real world. How fine you will make distinctions among the various possible attributes composing a variable [i. e. does it matter if someone is 17 or 18, or would you lump them together in a group of 10-19 year olds]