SOC 1100 Chapter Notes - Chapter 12: Operant Conditioning, Social Learning Theory, Social Control Theory

• School: University of Guelph
• Department: Sociology
• Course: SOC 1100
• Professor: Mavis Morton

Document Summary

Social learning theory: developed shortly after hirschi"s social control theory. Two theories under the generic name social control theory: c. ray jeffery developed operant based learning theories from psychology, aker"s social learning theory, which has generated more acceptance than the latter. Behavioral theories in psychology peaked in the 1960s big developments: mental patients received treatments instead of solely being watched, akers and jeffery were also influenced by sutherland"s differential association theory. 1970s- people felt behavioral psychology was the answer to behaviour problems. Society interested in the development of behaviour theory and psychology. Ray jeffery along with colleagues made strides in a new field of behaviour modification. Operant and general social learning theories: operant learning theory: concerned with the effect an individual"s behaviour has on the environment and, subsequently, the consequences of that effect on the individual. Skinner says behaviour is shaped by its consequences. 6 principles: positive reinforcement, negative reinforcement, positive punishment, negative punishment, discriminative stimuli, and schedules.