PSYC 100 Chapter Notes - Chapter 7: Connectionism, Semantic Network, Fergus I. M. Craik
Document Summary
Chapter 7: human memory: getting information into memory. Storage: maintaining the encoded information in memory over time. Attention: focusing awareness to narrowed range of stimuli or events. Early: when the information load is heavy and complex, consume attentional capacity. Late: when the information load is simple and, there is more attentional space to process the meaning of distractions. > subjects are forced to divide attention between tasks; large reductions in memory performance. > human-brain can handle only one attention-consuming task at a time. Structural encoding: associate with the physical structure of the words. Phonemic encoding: associate with the sound and weight of the words. Semantic encoding : figuring the verbal meaning of the words. As it gets deeper the durability of the words increase. Levels-of-processing theory: deeper levels of processing result in longer-lasting memory codes. Linking a stimulus to other information at the time of encoding. But to associate with abstract words is hard compared to concrete words.
