SOC 1101 Chapter Notes - Chapter 4: Ice Cream, Research, Double Standard

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Chapter 4 reading research, methodology, & ethics. Inducive logic: system of reasoning that moves from data to the formaion of a theory. Deducive logic: system of reasoning that moves from theory to the formaion of hypothesis or tesing. Determine how you will answer them (interview, research, etc. ) You may possibly need to submit an ethical review applicaion. Disseminaion: write up the report of your indings and share it with others. Validity (accuracy of measurement) & reliability (consistency of results given) Correlaion (how strongly 2 variables are related) & causality (when one variable causes a change in another variable) Spurious correlaion (false correlaion between variables, even though it looks though it could be true. Acive paricipaion by the researcher in the research seing. These studies someimes run into trouble with ethic board approval as they are hard to determine how people will react & how the study itself will go. Research method involving analysis of already exising data.

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