CCT109H5 Chapter Notes - Chapter 3: Capital Formation, Technological Determinism, University Of Toronto Mississauga

• School: UTM
• Department: Communication, Culture and Technology
• Course: CCT109H5
• Professor: Jeremy Packer

Document Summary

A well-rounded view of the role and effects of new media in society can be achieved by taking a number of perspectives. Emphasis on social shaping perspective, in which groups and individuals are understood as able to influence how media is used. In the case of new media, there is a wide range of approaches ranging from technical, artistic, social, political, economic, and historical. This multidisciplinary interest reflects both the importance of new media for society and the special place that communications media occupy as both a technological form and a cultural form. Wide variety of theorists have developed many approaches to account for both the form and the content of media. These further complicated by how the content of media is affected by form. What to believe: the hype of the counter-hype. Metaphor for online networks and virtual worlds popularized in the early 1990s, first in fiction and then in the mass media.