CCT225H5 Chapter Notes - Chapter 6: Database, Shipping List, Business Process

8 views5 pages

Document Summary

Learning outcomes: explain the four primary traits that determine the value of information, describe a database, a database management system, and the relational database model. Identify the business advantage of a relational database: explain the business benefits of a data-driven website, explain why organizations would want to integrate databases. Information attributes: levels, formats, and granular types of information. Levels at widest (base) and granularities at the tip. Information timeliness: depends on the situation, real-time information. Immediate, up-to-date information: real-time system, provides real-time information in response to requests. Inability to accurately track customers: difficulty identifying valuable customers. Inability to identify selling opportunities: marketing to nonexistent customers, difficulty tracking revenue. Inability to build strong customer relationships: benefits of good information, high quality information can significantly improve chances of making good decisions, good decisions can directly impact an organization"s bottom line. Information governance: storing information in a relational database.

Get access

Grade+20% off
$8 USD/m$10 USD/m
Billed $96 USD annually
Grade+
Homework Help
Study Guides
Textbook Solutions
Class Notes
Textbook Notes
Booster Class
40 Verified Answers
Class+
$8 USD/m
Billed $96 USD annually
Class+
Homework Help
Study Guides
Textbook Solutions
Class Notes
Textbook Notes
Booster Class
30 Verified Answers

Related Documents