PSY100Y5 Chapter Notes - Chapter 7: Dual-Coding Theory, Long-Term Memory, Baddeley'S Model Of Working Memory

• School: UTM
• Department: Psychology
• Course: PSY100Y5
• Professor: Dax Urbszat

Document Summary

Storage: involves maintaining encoded information in memory over time. Retrieval: involves recovering information from memory stores. Attention: involves focusing awareness on a narrowed range of stimuli or events; selective attention is critical to everyday functioning. Incoming information can be processed at different levels. In dealing with verbal information, people engage in three progressively deeper levels of processing (structural, phonemic, and semantic encoding): Structural encoding: relatively shallow processing that emphasizes the physical structure of the stimulus. Phonemic encoding: involves naming or saying (perhaps silently) the words. Semantic encoding: involves thinking about the objects and actions the words represent. Levels of processing theory: proposes that deeper levels of processing result in longer-lasting memory codes. There are three elements that can help to enrich the encoding (elaboration, visual imagery, and self referent coding): Elaboration: is linking a stimulus to other information at the time of encoding. Visual imagery: the creation of visual images to represent the words to be remembered.