MDSA01H3 Chapter Notes - Chapter 3: Organizational Culture, Enculturation, Personalization
Document Summary
Organizational analysis: a perspective that tries to understand why media organizations, a specific medium, or mass media institution produces the type of content it does. The organization is more than the arrangement of its parts, and the arrangement influences the types of content produced. This focuses on the structures, processes, communication, and conventions of organizations, the process of professionalization, how different factors of an organization come together as a whole and how structure and process mutually influence each other within an organization. This varies since the actions of individual employees are limited by the elements of structure. Culture: structure and process, the sets of norms, customs, artifacts, events, values, and assumptions that emerge due to the communicative practices of organizational members, their education/training, participation, and recognition by the company. These practices are specific to an organization and must be looked at in a local, historical, and social context.