MDSA01H3 Chapter Notes -Opentext

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13 Aug 2014
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Closed text: a text that is structured to elicit a particular, usually singular, response from audiences. Cruising: the interpretive practice of reading with one s body. Cultural production: the generation of semiotic, enunciative, and textual materials related to a specific media artifact by fans of that artifact. Fandom: organized communities or subcultures comprised of persons who share a special affinity for or attachment to a media text, which they, in turn, express through their participation in communal practices (fan fiction, etc. ) and events (conventions). Interpretive play: an improvisational mode of reading that ignores dominant interpretive codes in favor of pursuing immediate bodily desires. Jouissance: a radically disruptive pleasure; an elusive and ecstatic pleasure that destabilizes culture/subjectivity. Media erotics: an approach that explores the array of resistive pleasures that audiences derive from media by examining the various sensuous, creative and transgressive ways in which persons use and experience media.

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