MGTA01H3 Chapter Notes - Chapter 6: Horizontal Integration, Cost Leadership, Vertical Integration

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16 Dec 2012
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MGTA01H3 Full Course Notes
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MGTA01H3 Full Course Notes
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Regardless of type of business, managers perform many of same functions, responsible for many of same tasks, and have many of same responsibilities. Must also analyze their competitive enviros and plan, organize, direct and control day-to-day operations. Managers work in all kinds of organizations (charities, churches, social organizations, etc. ) Pm of canada, president of u of t all managers. Managers bring to small organizations, many of same kinds of skills ability to make decisions and respond to variety of challenges that they bring to large ones. Starting point in effective management is setting goals. Goals: objectives that a business hopes and plans to achieve; performance targets. Deciding what it intends to do is only step 1 for organization. Managers must also make decisions about actions that will & won"t achieve its goals. Strategy is broad program that underlies those decisions. Goals are means by which organizations and their managers measure success or failure at every level.

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