PSYA01H3 Chapter 8: Textbook Chapter 8

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Memory: the cognitive processes of encoding, storing, and retrieving information. Encoding: the process by which sensory information is converted into a form that can be used by the brain"s memory system. Storage: the process of maintaining information in memory. Retrieval: the active processes of locating and using stored information. Donald hebb: used this distinction to suggest that the brain remembered information in two different ways, a view known as dual trace theory. Sensory memory: memory in which representations of the physical features of a stimulus are stored for very brief durations. Short-term memory: an immediate memory for stimuli that have just been perceived. It is limited in terms of both capacity (7 + 2 chunks of information) and duration (less than 20 secs) Long-term memory: memory in which is represented on a permanent or near-permanent basis. Info that we have just perceived remains in sensory memory just long enough to be transferred to short-term memory.

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