PSYA02H3 Chapter Notes - Chapter 13: Groupthink, Social Proof, Processing Fluency
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PSYA02H3 Full Course Notes
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13. 1 - the power of the situation: social influences on behaviour. When bad things happen, we assume it"s the few bad people that spoil things for everyone else. Philip zimbardo believes it is the failure of the whole system, involving bad people and social psychological forces, which together set up a difficult situation that is hard to resist. Too simplistic to blame the individual perpetrators; you have to also look at situation forces. Situational analysis is never enough to fully explain a behaviour pattern. To understand social reality, social psychologists study the interaction between the person and situation. -> kurt lewin (1939: grandfather of social psychology) expressed this as b = f(p,e): behaviour is a function of the person and the environment. Challenged freudian theories of a person"s behaviour being guided by psychological dynamics rooted in that person"s distant personal past. Challenged behaviourism with its emphasis on the person"s past history of conditioning.
