PSYA02H3 Chapter 15: Chapter 15 Study Guide
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PSYA02H3 Full Course Notes
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Social cognition: how people attend to, perceive, interpret, and respond to the social world. a major task of social psychology is to understand how we form impressions. Study impression formation: the way in which we integrate information about another"s traits into a coherent sense of who the person is. [asch]: our impressions of others are formed by more complex rules than just simple sum of characteristics that we use to describe people. Schema: mental framework of body of knowledge that organizes and synthesizes information about a person, place or thing. schemas help us aid us in interpreting the world. once you know the context of a passage you would interpret the passage easily. Central traits: personality attributes that organize and influence the interpretation of other traits. Found that warm"" formed more positive impressions than those who heard cold"". Primacy effect: tendency to form impressions of people based on first information we receive about them.