PSYB01H3 Chapter Notes - Chapter 7: Confidence Interval, Size Small, Eval
Document Summary
Chapter 7 asking people about themselves: survey research survey research employs questionnaires and interviews to ask people to provide info about themselves attitudes/beliefs, demographics and other factors, and past or intended future behaviours. Why conduct surveys? surveys are a common and important method of studying behaviour. Provide us a methodology for asking people to tell us about themselves. Become important as society demands data about issues rather than only intuition and anecdotes in basic research many important variables, including attitudes current emotional states, and self-reports of behaviors are most easily studied using questionnaires or interviews. Ppl only likely to lie when they do not trust the researcher. Most important factors to consider when constructing a questionnaire. Defining the research objectives first thing is to explicitly determine the research objectives requires deciding what type of questions to ask. Attitudes and beliefs: focus on the ways that people eval and think about issues.
