PSYC12H3 Chapter Notes - Chapter 3: Pink Elephants, Spreading Activation, Aversive Racism
Document Summary
Chapter 3 feeling versus thinking in the activation and application of stereotypes: mood. Affect plays a major role in the way that information about social groups and group members is processed. Incidental affect affect that arises in situations unrelated to the intergroup context. Integral affect affect that originates within the intergroup situation and involves the stereotyped outgroup. This type of affect can also arise from merely thinking about the outgroup. The former is defined as affect that is elicited by situations unrelated to the intergroup context, and the latter is affect that is elicited within the intergroup context and involves the stereotyped outgroup. Chronic outgroup affect one"s stable feeling toward the outgroup. Episodic outgroup affect one"s affective reaction to a specific member of the outgroup. Attitude object any idea, object, or person about which one forms an attitude. This idea holds true for the notion of outgroup attitudes. Allport defines stereotype as a fixed idea that accompanies a category".
