PSYC12H3 Chapter 5: Chapter 5 Textbook Notes

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Eventually prejudice was no longer seen as a natural thing; it signified that the individual chose that negative view of certain others, either through a moral defect, mental laziness, or both. Therefore, stereotypes were coming to be understood as attitudes that some people endorse but others do not. Data has indicated that these attitudes (or racism) have become less negative and increasingly positive. Segregation and discrimination were outlawed and african americans were being accepted into white american society on many levels. Some have questioned the adjective-checklist procedure of katz and braly as a misleading measure of the stereotyping landscape. For example sullivan et al. (1994) point to several problems with the katz and braly procedure, including (1) the subjects were predominantly. White, upper-class males, which limit the generalizability of the data, and (2) the method requires the subject to rely on a rather. zl schema for the group in question.

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