PSYC12H3 Chapter Notes - Chapter 3: Protestant Work Ethic, Aversive Racism, Explicit Memory

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26 Jun 2016
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Ch 3- feeling vs thinking in the activation & application of stereotypes. Anti-black affect has a number of possible sources : differences in physical appearance, effects of mere categorization of ppl into ingroups and outgroups. Has biasing effects: traditional cultural stereotypes of blacks in the us. Whites see black culture in the us as promoting values that are at odds w the protestant work ethic. & its believed, that indivs enduring attitudes toward the outgroup it may be possible to change (-) chronic outgroup affect toward the outgroup by the opposing impact of (+) episodic outgroup affect. More likely to use stereotypes in their judgments of others. Effects of negative affect angry paticipants tended to mke more stereotypic judgments: whereas participants who were sad did not differ from neutral- affected participants in their use of stereotypes. Anger bc these are most likely to occur naturally in the intergroup context.

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