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Canada (158,105)
Psychology (9,565)
PSYA02H3 (931)
John Bassili (149)
Chapter 15

Chapter 15 notes

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University of Toronto Scarborough
John Bassili

Chapter 15 Social Psychology Social Cognition Our behaviour affects the way others act and in turn their behaviour affects our actions The field of psychology that studies our social nature is called social psychology- the branch of psychology that studies our social nature: how the actual, or implied presence of others influences our thoughts, feelings, and behaviours. Understanding social behaviour requires considerable attention to a persons environment both physical and social Social psychologist are successfully applying our knowledge to these basic psychological processes to the understanding of social cognition- how people attend to, perceive, interpret and respond to the social world. Psychologists study impression formation the way in which we integrate information about anothers traits into a coherent sense of who the person is. Schema(schemata for plural)-a mental frame work or body of knowledge that organizes and synthesizes information about a person, place or thing Schemata aid us in interpreting the world Research has demonstrated that understanding is greater when people know the title of the passage before it is read Central traits-organize and influence our understanding of other traits a person possesses to a greater extent than do other traits Central traits impart meaning to other known traits and suggest the presence of yet other traits that have yet to be revealed Traits such as polite and blunt thus are known as peripheral traits The negative influence of the cold trait is stronger than the positive influence of the warm trait www.notesolution.com The tendency to form an impression of a person based on the initial information we learn about a person is called the primacy effect. The primacy effect reflects greater attention to trait information presented early than to that presented late Webster,Richter and Kruglanski found that the primacy effect was more pronounced for participants who were mentally fatigued than for those who were relatively alert We observe what a person does and says we purposefully think about what those behaviours reveal about hisher personal qualities Brown & Bassili(2002) suggested that people may generate trait like labels from observing a persons behaviour Labels than become automatically associated in memory with whatever stimulus happens to have been around at the same time Brown& Bassili(2002) showed that trait labels from behavioural descriptions may become associated with almost any stimulus including inanimate ones Self-concept-your knowledge, feelings and ideas about yourself Self- is a persons distinct individuality Self-schema- a mental framework that represents and synthesizes information about oneself ; a cognitive structure that organises the knowledge, feelings and ideas that constitute the self-concept Self-schema then is a cognitive structure that organizes the knowledge feelings and ideas that constitute the self-concept Self-concept is dynamic; it changes with experience Thinking of ourselves only in terms of who we are at present does not accurately reflect how we will think of ourselves in the future or the kind of person we might become Cross-cultural psychologists- are interested in the effects of cultures on behaviour Term culture traditionally referred to a group of people who live together in a common environment who share customs and religious beliefs and practices and who often resemble each other genetically www.notesolution.com
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