Chapter 1: Introduction to Social Psychology
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PART I: What is Social Psychology?
- Social Psychology: the scientific study of the way in which people’s thoughts, feelings,
and behaviors are influenced by the real or imagined presence of other people.
The Power of Social Interpretation.
- Construal: the way in which people perceive, comprehend, and interpret the social
PART II: The Power of Social Influence
- Fundamental Attribution Error: the tendency to overestimate the extent to which peo-
ple’s behavior stems from internal, dispositional factors and to underestimate the role of
- The Subjectivity of the Social Situation.
- Behaviorism: a school of psychology maintaining that to understand human behavior
one need only consider the reinforcing properties of the environment-that is, how posi-
tive and negative events in the environment are associated with specific behaviors.
- Gestalt psychology: a school of psychology stressing the impor