PSY220H1 Chapter Notes - Chapter 4: Representativeness Heuristic, Availability Heuristic, Harold Kelley
21 Feb 2017
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Humans are prone to error, which often reflect systematic biases (sometimes the program works when we are trying to accomplish something, but fails us when we try to do another) How we make both trivial and important decisions depends on how we make sense of our world. Humans end up knowing things that simply are not true. Sometimes we believe things seem to be true because of selective attention and selective memory. One longstanding and widespread view of human cognition is that it is completely rational; each individual attempts to do his or her best to be right and to hold correct opinions and beliefs. According to jeremy bentham, we engage in a felicific calculus, or happiness calculation, to determine what is good and what is bad. The (cid:272)o(cid:374)siste(cid:374)(cid:272)(cid:455) of the a(cid:272)to(cid:396)"s (cid:271)eha(cid:448)iou(cid:396) (does he o(cid:396) she al(cid:449)a(cid:455)s (cid:271)eha(cid:448)e in this manner?) Consensus (do others behave in the same way in the same situation?)
