PSY220H1 Chapter Notes - Chapter 9: Normative Social Influence, Stanley Milgram
Document Summary
Social influence - the many ways that people affect one another, including changes in attitudes, beliefs, feelings, and behavior that result from the comments, actions, or even the mere presence of others. Conformity - changing one"s behavior or beliefs in response to explicit or implicit pressure (whether real or imagined) from others. Compliance - responding favorably to an explicit request by another person. Obedience - in an unequal power relationship, submitting to the demands of the more powerful person. Ideomotor action - the phenomenon whereby merely thinking about a behavior makes its actual performance more likely. Informational social influence - the influence of other people that results from taking their comments or actions as a source of information about what is correct, proper, or effective. Normative social influence - the influence of other people that comes from the individual"s desire to avoid their disapproval, harsh judgments, and other social sanctions (for example, barbs, ostracism).
