SMC219Y1 Chapter Notes - Chapter 12012: Intrapersonal Communication, Wi-Fi, Interpersonal Communication

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41% of the time in a day people are using media. Mass media is everywhere you are ; touches you economically, socially, and politically. Today"s technology makes mass media wireless ( abbrev. Today"s digital environment is an intricate, webbed network of many different types of communications systems that will eventually connect everyone. To understand mass communication in the digital age, first it is important to understand the process of communication. Communication is the act of sending messages, ideas, and opinions from one person to another/ Three ways to describe how people communicate : Intrapersonal communication (communication within a person ex. Interpersonal communication (direct sharing of an experience between two people ex. Mass communication (communication from one person or a group of persons through a transmitting device) Communications model : sender, message, receiver, channel, feedback, and noise a sender puts a message on a channel (medium) that delivers the message to the receiver.