Business Administration 2295F/G Chapter Notes - Chapter 3: Social Identity Theory, Social Perception, Glass Ceiling
5 May 2014
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3. 1 define perception and discuss some of the general factors influencing perception. 3. 2 explain social identity theory and bruner"s model of perceptual process. 3. 3 describe the main biases in person perception. 3. 4 describe how people form attributions about causes of behavior. 3. 6 discuss the concepts of workforce diversity and valuing diversity. 3. 7 discuss how racial, ethnic, religious, gender, and age stereotypes. Process of interpreting messages of our sense to provide order and meaning to environment. [a] perceiver (person: past experiences lead to expectations which affect current perception, needs unconsciously influence perception by causing us to perceive what we wish, emotions. Perceptual defense: tendency for perceptual system to defend perceiver against unpleasant emotions. Theory stating ppl form perceptions of themselves based on personal characteristics and memberships in social categories. I. e. sense of self = personal identity (unique personal characteristics, traits, interests, etc) + social identity (perception of belonging to particular social grp) Categorization to make sense of social environment.
