Health Sciences 4202A/B Chapter Notes - Chapter 5: Health Belief Model, Fear Appeal, Communication Theory
4 Jan 2019
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Chapter 5 model based on perceived threat and fear appeals. For public health professionals who want to evoke a fear response to change health-risk behavior, The health belief model was developed in the 1950s by researchers at the u. s. public health. However, the hbm also suggests that perceived threat may be moderated (i. e. , differentially affected) by a host of factors such as age, race, socioeconomic status, and knowledge pertaining to the disease in question. Alcohol myopia explains how some women who drink may not pick up on peripheral environmental cues that are associated with an increased risk of being a victim of sexual assault. A conditional statement simply means that a behavior is included. It can wait campaign: perceived threat is a primary driving force of the decision to adopt a given health-protective behavior. The remaining primary force is the expected net gain of the behavior.
