Ch 3 Look Over MOS

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Department
Management and Organizational Studies
Course
Management and Organizational Studies 1021A/B
Professor
Kevin Thompson
Semester
Fall

Description
Which of the following are situational influences for purchase decision? Purchase task Social surroundings Antecedent states → All of these Practice 3-03 3-04 _______________ is the process by which people acquire the skills, knowledge and attitudes necessary to function as consumers. Answer: consumer socialization When the television production company that produces Law and Order series uses the Law and order name on two other series (Law and Order Special Victims Unit and Law and Oder Criminal Intent) it relies on _______________ to convince fans of the original show that the new shows will be equally well crafted. Selective Comprehension Selective Retention → Stimulus Generalization Stimulus Discrimination Stimulus Generalization occ
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