Management and Organizational Studies 4410A/B Chapter Notes - Chapter 8: Coopetition

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Industry life cycle stages: strategic implications: introduction, growth, maturity, decline, firms develop products to stimulate consumer demand, during the maturity phase, the functions of the product have been defined, more competitors have entered the market, and competition becomes intense, managers then place greater emphasis on production efficiencies and process engineering, products and services go through many cycles of innovation and renewal, the industry life cycle implies an evolutionary change and a gradual progression from one stage to the next, by far the most potent forces for industry change are technology and innovation, disruptive technologies can be both product based and process based, regulation and deregulation can also drastically alter an industry and thrust it to a different configuration, radical change occurs when core activities and core assets both face the threat of obsolescence, intermediating change occurs when core assets are not threatened but core assets are.

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