Sociology 2172A/B Chapter Notes - Chapter Week 4: Stakes Is High, Nudity, Information Processing

• School: Western University
• Department: Sociology
• Course: Sociology 2172A/B
• Professor: Gale Cassidy

Document Summary

Perspectives from consumer behaviour and social science research. Important to consider the types of sexual content that have been tested. Nudity: asked people to think about a sexual ad and identify the characteristics of that ad that made it sexual, without exception, physical aspects of the people in the ad were mentioned the most. Nudity ranges from refers to the amount and style of clothing worn by a model implications that models are not wearing clothing to full-frontal nudity nudity. Researchers assume a linear relationship exists between progressive levels of undress and sexual arousal. 3: physical attractiveness among humans is a trait that is central for predicting interpersonal attraction and mate selection. Images and words that subtly refer to sex or that trigger sexual though: refer to instances of sexual innuendo and allusion. Sexual embeds: nothing in this area raises more debates than the used of supposed sexual embeds .