BU398 Chapter Notes - Chapter 8: Tacit Knowledge, Customer Relationship Management, Online Grocer
Document Summary
Also known as data mining, it allows for data analysis from multiple sources (inside and outside of the organization) to identify patterns and relationships: evolution of organizational applications of it: Organizational decision-making systems: management information system (mis, computer-based system that provides information and support for rapid and efficient managerial decision making. 2 types are management control systems and balanced scorecard: the following is a simplified feedback control model: 4 elements of management control systems include: budget, financial reports. Controls financial resources and reduces uncertainty about availability of resources: statistical reports. For e-commerce, for example, measures can be used such as stickiness (how much attention a site gets over time), conversion rate (ratio of buyers to site visitors), etc: reward systems. They provide incentives to meet goals and help control employee behaviour: quality control systems. Control according to guidelines and goals, and it specifies standards for employee. 3. 4 defects per million parts, and it emphasizes pursuit of quality over higher cost.