PS270 Chapter Notes - Chapter 4: Perceived Control, Overjustification Effect, Cognitive Dissonance
Document Summary
It is an evaluative reaction that can be favourable or unfavourable. )t usually demonstrates one"s beliefs, feelings, or intended behaviour. It uses reaction times to measure how quickly people associate concepts. It states that behaviour can be predicted by intended behaviour that is shaped by person"s attitude toward the behaviour, subjective norms and perceived control. What behaviour could affect our attitudes: role-playing, when saying becomes believing, the foot-in-the-door phenomenon, evil and moral acts. Attitudes are a bad predictor of person"s future behaviour. Self-consciousness helps to be in synch with your attitude. Attitudes that are built on the experience are more accessible and enduring: our attitudes are not present when we act automatically. Attitudes are present when we have time to think about how we think and feel. It suggests that: implicit biases are pervasive (80% people hold negative view towards elders) People are often unaware of their implicit bias.
