PS390 Chapter 6: Chapter 6.docx
Document Summary
Societal changes the few rich against the many poor; the industrialists against the unhappy workers, and a conflict between improving working conditions for labourers while avoiding the ever-feared red scare" of communism. However out of these conflicts grew a new consumer culture, with a new medium of radio to transmit advertisements (designed with the help of psychologists). An important advancement was relativity theory which implied that measurement of an object was relevant to the observer; objects were not fixed, they were mutable. The advances in physics affected psychology in varying ways. Scientific developments: drawing from maxwell, german physicist max planck (1858-1947) proposed field theory by which natural phenomena are caused by a network of intersecting forces that take a particular form or structure. Observers attend to the field or pattern of elements that form the new structure. Planck also proposed that when light and matter interact, radiated energy exists in multiples of a unit (a.
