PS470 Chapter Notes - Chapter 1: Gestalt Psychology, Impression Formation, Extraversion And Introversion
Document Summary
Described a complex equation that people average separate items of info with the implications of their original opinion, weighting each item differently depending on a number of factors. Rigorous and logical approach that did not seem to reflect the kinds of mental activities in which people actually engage during impression formation. Social psychologists believed some people are more socially perceptive than others thus considerable research was conducted to determine what social skills might lead some individuals to form more accurate impressions than others. Cronbach (1955) showed that measures of accuracy are affected by a number of artifacts such as the similarity b/w the person whose personality is being rated and the person rating that personality. Cline (1964) confirmed that impression accuracy had less to do with the social sensitivity of the perceiver than with the similarity between rater and ratee.
