PS295 Chapter Notes - Chapter 5: Descriptive Statistics, Standard Deviation, Convenience Sampling

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8 Apr 2013
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Descriptive research is to describe the characteristics or behaviours of a given population in a systematic and accurate fashion. It is not designed to test hypotheses but rather is conducted to provide information about the physical, social, behavioural, economic or psychological characteristics of some group of people. Surveys used in virtually every area of social and behavioural science. The goal is to provide a description of people"s behaviours, thoughts or feelings. Are types or descriptive research that may utilize either questionnaire or interviews to collect data. Panel survey design a single group of respondents is questioned more than once. Problems arise when the same respondents cannot be reached for follow up sessions. Internet surveys on a positive side they are less expensive; you do not have to print them and mail them out, etc. The data will not be inputted improperly by the researcher because the participants do it directly.

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