ADMS 4900 Chapter Notes - Chapter 3: Human Resource Management, Delivery (Commerce), Quality Management
Document Summary
Chapter 3 analyzing the internal environment of the firm. Firm engages in series of activities that combine various necessary inputs to create product that is brought to the marketplace. Foundation for understanding building blocks of competitive advantage. Value amount buyer is willing pay for what firm is providing. ~ can be measured by revenue, price and quantity is can sell. ~ considered valuable when cost involved in creating product is less than value: primary activities inbound logistics, operations, outbound logistics, marketing and. Categories of activities: sales, service: support activities procurement, technology development, human resources management, firm infrastructure. ~ do not directly add value to the creation of the product but provide for and facilitate primary activities to ensure they take place efficiently and effectively. Value system should include suppliers, customers and alliance partners. Primary and support activities depend on the industry condition and to the extent the company is service based or manufacturing based.