ECON 3411 Chapter Notes - Chapter 5: Consumer Choice, Indifference Curve, Demand Curve

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7 Jul 2015
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The concept of utility and the basic assumptions underlying consumer preferences. Explain the equilibrium condition for an individual consumer to be maximizing utility subject to a budget constraint. Use indifference curves to derive a demand curve for an individual consumer. Identify the substitution, income, and total effects of a change in the price of a good. Explain why demand curves are downward sloping. Derive a market demand curve by horizontally summing individual demand curves. Preferences are complete when for every possible pair of consumption bundles, a and b, the consumer can say one of the following relations holds: a is preferred to b, b is preferred to a, or the consumer is indifferent between a and b. A utility function shows an individual"s perception of the level of utility that would be attained from consuming each conceivable bundle of goods: indifference curves provide a means of depicting graphically the preferences of a consumer.

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