PSYC 1010 Chapter Notes -Subliminal Stimuli, Memorylessness

• School: York University
• Department: Psychology
• Course: PSYC 1010
• Professor: Rebecca Jubis

Document Summary

Retrieval cues: when you encode into memory a target piece of information such as the name of someone, you associate it with bits of info about your surroundings, mood, position etc. You can later use these cues to access the information. Priming - the activation, often unconsciously, of particular associations in memory (william. Meeting someone who reminds us of a person we"ve previously met can awaken our associated feelings about that earlier person, which may transfer into the new context. Subliminal stimuli can briefly prime responses to later stimuli. Money may prime our materialism and self-interest rather than the social norms that encourage us to help. You may recall things if situated in the same place. Like getting up to do something and not remembering what it was once you got there. What we learn in one state - be it drunk or sober - may be more easily recalled when we are again in that state.