SOSC 1000 Chapter Notes - Chapter 11-12: Complex Number, Horizontal Integration, High Standard Manufacturing Company
27 Oct 2015
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Document Summary
Difficult to determine behavior indicators: major indicator was leveling of patterns of child-training. Expansion of education/extension of permissive social atmosphere: widened scope of discretionary social behavior. Individuals want to be identified by cultural tastes and life-styles: not occupational base. Transparent life: cultural transformation, rise of mass consumption, diffusion of former luxuries to middle/lower class in society, mass consumption, what made it possible. Pervasiveness transform physical center of the city. "burning brand" on crest of our civilization emphasized glamour: material goods consumption community. Mediating functions: guideline in a rapid changing environment, dressing, food, manner, role of children, authority, pattern of morals, achievement in society. Mass consumption and high standard of living = success selling became most striking activity of contemporary america: installment selling. Theory of mass society p159: mass society, disintegrative influence of capitalism and urban life left man alone nad helpless, fled to totalitarian party, coup detat and machtergreifung became prototypical events of modern society.
