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Textbook Notes for COMM - COMMUNICATION at American University (AU)



AU, AMERICANCOMM-100 FA4Menchen- TrevinoSpring

COMM-100 FA4 Chapter Notes - Chapter 2: Understanding Media, Semiotics, Oligopoly

OC25087631 Page
18 Aug 2018
0
The process of interacting with media content and analyzing it critically by considering its particular presentation, its underlying political or socia
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AU, AMERICANCOMM-100 FA4Dr.Christine LawrenceFall

COMM-100 FA4 Chapter 1: Understanding Media Chapter 1, Part 2

OC11601902 Page
25 Oct 2016
2
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AU, AMERICANCOMM-100 FA4TalanFall

COMM-100 FA4 Chapter Notes - Chapter 1-11: Intrapersonal Communication, Mass Media, Mass Communication

OC231060213 Page
16 Nov 2017
0
Youtube breaks the barrier between the audience and the creator . Youtube is a place to make a living. No longer rely just on conventional media or big
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AU, AMERICANCOMM-100 FA4Menchen- TrevinoSpring

COMM-100 FA4 Chapter Notes - Chapter 1: Intelligent Agent, Interpersonal Communication, Citizen Journalism

OC25087633 Page
18 Aug 2018
0
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AU, AMERICANCOMM-100 FA4Menchen- TrevinoSpring

COMM-100 FA4 Chapter Notes - Chapter 5: Standard-Definition Television, Cable Television, Product Placement

OC25087633 Page
18 Aug 2018
0
Cord-cutters: those who have switched from cable or other connections to internet- delivered tv. Cord-nevers: those who have known only mobile or wirel
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AU, AMERICANCOMM-100 FA4Menchen- TrevinoSpring

COMM-100 FA4 Chapter Notes - Chapter 3: Citizen Journalism, Johannes Gutenberg, Gutenberg Bible

OC25087632 Page
18 Aug 2018
0
Describe the general functions of print media, and distinguish between books, newspapers, and magazines. Codex: manuscript book of individually bound p
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AU, AMERICANCOMM-100 FA4Dorian DavisFall

COMM-100 FA4 Chapter Notes - Chapter 14: Situational Ethics, Public Knowledge, Migration Period

OC11688454 Page
27 Nov 2016
4
News used to be defined as storytelling. Today, however, journalists think of themselves as information gatherers. News has to have a certain set of ch
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AU, AMERICANCOMM-100 FA4Dorian DavisFall

COMM-100 FA4 Chapter Notes - Chapter 12: American Tobacco Company, Muckraker, Greenwashing

OC11688453 Page
30 Oct 2016
3
Pr began to help businesses fend off public scrutiny from muckraking journalism and labor unions. The first pr practitioners were press agents. Barnum
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AU, AMERICANCOMM-100 FA4Dr.Christine LawrenceFall

COMM-100 FA4 Chapter 1: Understanding Media- Chapter 1, Part 1

OC11601902 Page
25 Oct 2016
3
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AU, AMERICANCOMM-100 FA4Dorian DavisFall

COMM-100 FA4 Chapter Notes - Chapter 7: 500 Days, Hollywood Blacklist, Vertical Integration

OC11688454 Page
10 Oct 2016
4
Thaumatrope - 1824, used a 2 sided card w/ different images on each side that appeared to combine the images when twirled. Zoetrope - 1834, a device th
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AU, AMERICANCOMM-100 FA4Dorian DavisFall

COMM-100 FA4 Chapter Notes - Chapter 6: Audience Measurement, Concentration Of Media Ownership, Studio Monitor

OC11688454 Page
3 Oct 2016
10
1948 1% of people had a tv set, 1953 50% had one, 1960 90% had one. 3 historical development: tech. advances, patent wars, need to control content, and
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AU, AMERICANCOMM-100 FA4Dorian DavisFall

COMM-100 FA4 Chapter Notes - Chapter 1, 8, 10: Media Multitasking, High Culture, Parchment Paper

OC11688457 Page
28 Sep 2016
5
Oral/written eras - oral first, then written took over. Eras span from 1000 b. c. to the beginning of the industrial revolution. Print revolution came
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