JOUR 311 Chapter Notes - Chapter 2: Yellowpages.Com, Business Cycle
19 Sep 2018
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As you progress in your writing you learn to detach yourself from your personal interests and write articles that will interest people of different ages, professions and outlooks. The first step in developing an idea is figuring out for whom you want to write. Professional writers take assignments on topics in which they have no personal interest. Even professional writers could not write more than a few articles based solely on what they already know. Professional writers typically choose magazines or websites they want to write for. They study audiences who read those publications, study the guidelines for writers, and come up with ideas that fit those publications and audiences. Professional writers do enough research to enable them to choose a topic they already know will interest a particular publication or group of readers, They begin and end with the reader in mind. The most difficult task beginning writers face is finding an original idea with a clearly focused angle.
