COMS 102 Chapter 8: Supporting Your Ideas

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Examples: specific cases used to illustrate or represent a group of people, ideas, conditions, experiences, etc. Brief example: a specific case referred to in passing to illustrate a point. Extended example: a story, narrative, or anecdote developed at some length to illustrate a point. Hypothetical example: describes an imaginary or fictitious situation. Used to clarify or strengthen a speaker"s points. Used to show magnitude / seriousness of an issue. Make sure statistics are representative of all individuals. Mode: number that occurs most frequently (cid:803) different measures used to convey different messages. Check to see if source is reliable. Important in documenting the existence of a problem. Combining with examples can enhance the impact of a problem. Use visual aids to clarify statistical trends. Testimony: quotations or paraphrases used to support a point. Audiences respect opinions of knowledgeable / experienced people. Expert testimony: testimony from people who are recognized experts in their fields.

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