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Textbook Notes at California State University-Northridge (CSUN)

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CSUNMKT 304Franck VigneronSpring

MKT 304 Chapter Notes - Chapter 7-11: Target Market, Customer Service, Product Differentiation

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Chapter 7: customer driven market strategy: creating value for target customers. Market segmentation: dividing a market into smaller segments of buyers
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CSUNMKT 304Franck VigneronSpring

MKT 304 Chapter Notes - Chapter 12-17: Marketing Channel, Discount Store, Inventory Control

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Supply chain may be too limited, as it takes a make and sell view of the business. It suggest that raw materials, productive inputs and factory cpacity
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CSUNCHEM 101LDr.Nguyen- GraffFall

CHEM 101L Chapter Notes - Chapter 4.2: Chemical Formula, Cyclopropane, Alkyne

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Our first classification of organic compounds are alkanes: Alkanes are a specially classified group of organic compounds that carry straight chains of
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CSUNSOC 150Teresa K MaddenFall

SOC 150 Chapter Notes - Chapter 2: Social Dynamics, Ralf Dahrendorf, Bourgeoisie

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CSUNMKT 304Franck VigneronSpring

MKT 304 Chapter Notes - Chapter 1-6: Social Media Marketing, Market Segmentation, Marketing Management

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Mkt 304 with professor vigneron principles of marketing 16th edition notes. The process of which companies create value for customers and build strong
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CSUNPOLS 155Boris E RicksSpring

POLS 155 Chapter chapter1: chapter one

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Today my journal will be about how the government is separated and has power, but is distributed in between the politics. The reason to why we have pol
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CSUNRS 100Ingrid WilkersonFall

RS 100 Chapter Notes - Chapter Livingston #2: Hermeneutics, Anthropomorphism, Antony Flew

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Understanding the role of religion and culture=anthropology, analyzing religious text= literature. We often associate religion with theology (from the
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CSUNPOLS 155KasehFall

POLS 155 Chapter Notes - Chapter 2: James A. Garfield, Grover Cleveland, Federalist No. 10

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Before the constitution: the colonial and revolutionary experiences: the declaration of independence, the articles of confederation, a nation dissolvin
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CSUNECE 320LDr.ZahidSpring

ECE 320/L Chapter 1.5: 007 ASCII and Other Weighted Codes

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CSUNSOC 150Kay PihFall

SOC 150 Chapter Notes - Chapter 2: Operationalization, Informed Consent, Social Forces

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General study of sociology allow us to see how our individual lives are related to the social forces that exist beyond us. Deductive approach: start wi
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CSUNPHYS 220AFarisa MoralesSpring

PHYS 220A Chapter Notes - Chapter 2.1-2.2: Asteroid Family, Dublin Institute For Advanced Studies

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CSUNPSY 150Cheryl Mattson Summer

PSY 150 Chapter Notes - Chapter 5-10 : Conditioned Taste Aversion, Critical Period, Magical Thinking

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What is learning : an enduring ( continuing or long lasting change in are behavior or thinking. Results from experiences: habituation get used to it co
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