FM 262 Chapter Notes - Chapter 1-2: Corporate Social Responsibility, Layaway, Intertype Corporation

• School: FIT
• Department: Fashion Business Management
• Course: FM 262
• Professor: Jean Jacullo

Document Summary

Retailing: a set of business aciviies that adds value to the products & services sold to consumers for their personal or family use. Retailer: a business that sells products and services to customers for personal or family use: how retailers add value. Provide assortment: buy other products at the same ime. Break bulk: buy in quaniies customers want. Hold inventory: buy it at a convenient place where you want it. Ofer services: see it before you buy; get credit; layaway, the retailer"s role in the supply chain. : the inal business within a supply chain which links manufacturers to. : set of irms that make and deliver a given set of good and services. Wholesalers: buy and store merchandise in large quaniies from manufacturers and then resell the merchandise (usually in smaller quaniies) to retailers: manufacturing, wholesaling and retailing. : irm performs more than one set of aciviies in the channel: ie: retailer invests in wholesaling or manufacturing.