MAT 309 Chapter Notes -This (Canadian Magazine)
Document Summary
The media vehicle i used for the assignment is called train. It is a magazine that includes many body building articles. This magazine also includes many advertisements for various products such as proteins, pre-workouts, fat burners, multi- vitamins, post-workouts, and other supplements. This ad provides product information to the reader. This transfer of knowledge is effective within this advertisement, as readers can use this knowledge to recognize how this product can benefit them. Through cognition, the audience can interpret and process the slogan on the ad that reads the power of beef at the speed of whey. The slogan included with this advertisement is build the best body possible. this is very sexually suggestive to the readers. In addition to this, the advertisement shows a half-nude man lifting weights. This falls under the partial nudity idea of sex appeal. The use of this half-nude male is most likely used to attract attention.
