SO 1003 Chapter Notes - Chapter 2: Content Analysis, Participant Observation, Null Hypothesis
Document Summary
Research methods are guidelines to how to conduct research when trying to understand the relationship between two things by collecting information through a study: quantitative methods. Want to collect information that is easily converted to a number: qualitative methods. Look at opi(cid:374)io(cid:374)s a(cid:374)d stories that (cid:272)a(cid:374)"t (cid:271)e i(cid:374) (cid:374)u(cid:373)(cid:271)ers so it uses (cid:449)ords and interviews instead. Deductive approach (starts big and goes smaller: starts with theory, formulates hypothesis, does research and makes observations, analyzes date to affirm, reject, or change theory. Inductive approach: begins with information and observations, creates theory, then conducts research to see if theory holds true. Causality: (cid:862)cause a(cid:374)d effe(cid:272)t(cid:863, one thing happens to cause something else to happen. Sociologists are always trying to answer questions and find causes which creates more questions. Correlation: has to be found in order to explain the cause. Is dependent on something else: wants to know if it is going to change.
